Most growing businesses know they need to do more online — a better website, more search visibility, regular content, email marketing — but they don't have the in-house team to make it happen consistently. Hiring specialists is expensive. Agencies are impersonal. And doing it piecemeal never quite gets the momentum going.
The Virtual Online Marketing Team bundles everything into one ongoing partnership. Website, SEO, content, outbound marketing — with a dedicated account manager who owns the relationship and keeps the whole programme moving. At a fraction of the cost of doing it any other way.
Your website redesigned, built, and kept current — so it always reflects your brand and converts visitors into enquiries.
A comprehensive ongoing programme covering Google, Bing, Google Business Profile, and the new frontier of AI-powered search.
Your go-to for all website improvements, new pages, content updates, and the regular publishing that keeps SEO momentum building.
Outbound marketing infrastructure built and managed — regular campaigns to your list, keeping your business front of mind.
A senior person who knows your business, owns the programme, and is your single point of contact across all of it.
A good website needs a designer and a developer. SEO needs a specialist who lives in the data. Content needs a writer who understands your business. Email marketing needs someone to set it up and actually send it. And someone needs to manage all of these people and make sure the work is aligned.
The businesses that grow online fastest aren't the ones with the biggest budgets. They're the ones with consistent, sustained effort across all of these areas — week after week, month after month. That consistency is what the Virtual Online Marketing Team delivers.
You get the equivalent of a full marketing function — without the overhead, recruitment headaches, or the gap when someone leaves.
We provide the equivalent output at a fraction of this cost — because we run a team that does this every day across multiple clients, using AI to amplify what each specialist can deliver.
Each pillar builds on the one before it. The website foundation makes the SEO work. The SEO work drives the content priorities. The content feeds the email marketing. It's a connected system — not four separate services running in parallel.
Online marketing starts with the website. If the site doesn't reflect the brand, load fast, or give visitors a clear reason to get in touch, every dollar spent on SEO and marketing is working against friction. We remove that friction first — with a full website redesign and rebuild included as part of the programme.
This isn't a template swap. We design to your brand, structure the site for SEO from the ground up, and build it so it's easy to maintain and evolve over time — using AI-assisted tools that let us (and you) make changes quickly and cost-effectively, without every update becoming a project.
Getting found is the whole point. We run a comprehensive, ongoing SEO programme that covers every channel where your potential customers are looking — not just Google. That includes Bing, which still accounts for a meaningful share of search, Google Business Profile for local and map-based visibility, and — increasingly — the AI-powered search tools like ChatGPT, Perplexity, and Google AI Overviews that are changing how people find businesses.
This isn't a one-time audit and report. It's a sustained programme of work — keyword research, on-page optimisation, technical improvements, content strategy, and link building — with monthly reporting that shows what's moving and what we're focused on next.
We know from two decades of experience that the businesses whose websites perform best aren't the ones with the most impressive launch — they're the ones whose websites keep improving. New service pages as the business evolves. Updated content that reflects current messaging. Blog posts and articles that answer the questions your customers are actually asking. Landing pages for specific campaigns.
Content is the engine of organic search performance. Every new page, every updated article, every new FAQ is an opportunity to rank for something your competitors don't. We manage this as part of the programme — so there's always something being published and improved, and the site never stagnates.
SEO brings people to you when they're already looking. Outbound marketing keeps you front of mind when they're not. A consistent email marketing programme — sent to your existing customers and prospects — drives repeat business, referrals, and stays ahead of the competition who've gone quiet.
We set up the infrastructure — the right platform, list management, templates aligned to your brand — and then help you create and send on a regular schedule. We also identify opportunities to introduce CRM-connected lead tracking, so you can see which prospects are engaging and follow up at the right time.
The biggest reason online marketing stalls isn't a lack of budget or effort. It's a lack of coordination. Different people working on different things, no one connecting the dots, and no one with a genuine view of what the business needs next.
Your dedicated account manager is a senior member of our team who takes ownership of the entire programme — not just their slice of it. They understand your business, your market, and your goals. They brief the team, review the work, and keep everything aligned. And they're your single point of contact, so you're never chasing updates or repeating context to five different people.
This is the part that makes the Virtual Marketing Team feel less like an agency and more like having someone on your side — who also happens to bring a full team behind them.
Keeps the whole programme connected to what your business is actually trying to achieve — not just ticking deliverables.
Coordinates the team, reviews deliverables, manages timelines, and ensures nothing falls through the gaps.
Clear, honest reporting on what's working, what we're focused on next, and where the opportunities are.
One person to call, email, or message. No account number, no support queue, no explaining your business every time.
Senior-level thinking applied to your account — not a junior account executive reading from a script.
The Virtual Online Marketing Team isn't a product — it's a partnership that's scoped to your business, your goals, and where you're starting from. Every engagement begins with an honest assessment of what needs to happen first, and the programme evolves as results build.
If you already have a website that's working well, we focus first on SEO and content. If the website needs significant work first, we start there. The programme adapts — but the commitment to all four pillars remains.
Talk to us about your business →A full site built to brand, optimised for SEO and conversion, and designed to evolve.
Comprehensive ongoing visibility programme across every channel that matters.
Managed, optimised, and kept current for local and map-based search visibility.
Regular publishing and ongoing improvements that keep the site fresh and SEO-strong.
Monthly campaigns to your list — created, designed, and sent as part of the programme.
Senior ownership of your programme — one person across all of it.
Clear, honest performance reporting — rankings, traffic, campaign results, and next steps.
AI runs through every part of the programme — faster, smarter, and more effective.
AI-assisted content creation means we can produce more high-quality content in less time — blog posts, page updates, email campaigns, social posts — without cutting corners on accuracy or brand voice.
AI tools analyse rankings, competitor activity, and content gaps across thousands of keywords — giving us insights that would take a human analyst weeks to produce, delivered in hours.
We structure your content specifically so AI search tools like ChatGPT, Perplexity, and Google AI Overviews cite your business. This is the new frontier of search — and most competitors aren't there yet.
AI analyses what subject lines, content types, and send times perform best for your audience — and applies those learnings to every campaign we send.
AI makes our team more productive. That productivity benefit is reflected in what we can deliver within a Virtual Marketing Team engagement — more output, higher quality, at a price that makes sense for a small business.
Every part of the Virtual Marketing Team programme is AI-assisted — not in a superficial, tool-of-the-month way, but as a genuine operating model. We've rebuilt how we work around AI, and the programmes we run for clients today deliver more than what was possible two years ago — at the same or lower cost.
For small businesses in particular, this matters. The gap between what a well-resourced large business can do online and what a small business can afford has been the fundamental challenge for decades. AI is closing that gap — and the Virtual Marketing Team is how we deliver that benefit directly to your business.
The Virtual Online Marketing Team starts from $3,600 ex GST per month — but the actual investment depends on what your business needs and what level of activity makes sense for where you are.
We scope every engagement individually. That means you're not paying for services you don't need, and you're not going without services you do. The conversation starts with where you are, what you're trying to achieve, and what the right programme looks like — then we price it accordingly.
Every programme includes a dedicated account manager, monthly reporting, and AI-assisted delivery across all four pillars. The variables below are where the investment flexes up or down.
Every Virtual Marketing Team engagement starts with a conversation — your business, your current situation, and what you're trying to achieve. From there we scope a programme that makes sense for where you are and where you want to go. No lock-in contracts, no boilerplate packages, no obligation.