A message to our WebAlive clients — welcome to Effektiv. Read the full article → · A message to our WebAlive clients — welcome to Effektiv. Read the full article → ·
Our Services

Two services. Done properly.

Most small businesses need the same two things done well — a strong online presence that gets them found, and consistent marketing that keeps them visible. We focus on exactly that, with AI making every part of the service faster and more effective.

01 Websites

Get found — and make the right impression when they find you.

Your website is the foundation of everything. But it's not enough on its own — it needs to be fast, well-structured for search, connected to Google Business Profile, and backed by content that actually converts. We build and manage all of it, with AI accelerating every part of the work.

  • Website design and build — WordPress, WooCommerce, or WebCommander
  • Google Business Profile — setup, optimisation, and ongoing management
  • On-page SEO — structure, metadata, schema, and content
  • AI-assisted content creation across every page
  • Ongoing hosting, maintenance, and support
  • Monthly performance reporting in plain English
Explore Websites →
Websites — Health Check
Website live & indexed ✓ Active
Google Business Profile ✓ Optimised
Page speed score
90
Organic traffic (30d)
1,840
Maps ranking — primary keyword Top 3
Contact form conversions ↑ 28%
✦ AI monitors and reports every month
02 Online & Direct Marketing

Stay visible — in search, on maps, and in AI-generated answers.

Getting found once isn't enough. Consistent marketing keeps you visible as search evolves — across Google, Google Maps, and the growing wave of AI assistants like ChatGPT and Perplexity that are changing how people find local businesses. We manage the full channel mix, powered by Ahrefs and AI.

  • Traditional SEO — keyword research, on-page, technical, and link signals
  • Google Business Profile — posts, reviews, and Maps ranking
  • Generative Engine Optimisation (GEO) — getting cited by AI assistants
  • Google Search Console and Analytics 4 — measurement and reporting
  • Ahrefs powering all SEO intelligence and rank tracking
  • Email marketing and automation via Mailchimp or HubSpot
Explore Online Marketing →
Marketing Performance — Overview
Keyword rankings (Google AU) ↑ 14 positions avg
GBP profile views (30d)
1,240
AI assistant citations ↑ 28% this month
Email open rate
42%
Organic click-through rate 7.8%
✦ Ahrefs + AI — weekly data, monthly plain-language report
03 Business Email

Professional email your business can actually rely on.

Email is the most critical system most small businesses run — and it's often the least well set up. We provide Microsoft 365 Business email plans with setup, migration, and mandatory support included. Domain-based email addresses, enterprise-grade deliverability, Microsoft Exchange reliability, and someone to call when something goes wrong.

  • Domain-based email — you@yourbusiness.com.au on every plan
  • Three tiers to suit your needs — we'll recommend the right one
  • Migration from your current email provider — historical emails included
  • Microsoft Exchange — spam filtering, malware protection, 99.9% uptime SLA
  • Outlook on the web, Outlook desktop (mid/premium), and Outlook mobile
  • 1 TB OneDrive cloud storage + Microsoft Teams on all plans
  • Mandatory support included — fast response when email issues arise
Explore Business Email →
Microsoft 365 — Business Email
Email platform Microsoft Exchange
Uptime guarantee 99.9% SLA
Spam & malware filtering ✓ Included
Multi-factor authentication ✓ Standard
Cloud storage per user 1 TB OneDrive
Support included Mandatory
✦ Microsoft 365 — three tiers to suit your business
Get Started

Not sure which service you need?
We'll work it out together.

Tell us where you're at — we'll come back with a clear recommendation and a detailed proposal.